Data Intelligence: Putting the “Custom” in “Customer”

Customer demand for a highly personalized shopping experience leads to a growing role of data intelligence in eGrocery.

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A New Era of Grocery Shopping Centered on Personalization

"We're currently seeing a major disconnect between the importance of personalization to grocery shoppers, and the extent to which grocery retailers are investing in that area.”

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Meal Planning.....Why Grocers Need It

Understanding how consumers cook and what motivates their food choices could have incredible financial impacts in their shopping behavior such as higher order size and increased purchase frequency. This impact really depends on how the grocer can influence the shopping experience.

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Danielle Petersen